The Center for Civil and Human Rights Partnership from right here in Atlanta has launched their blog, complete with a podcast or two.
It looks great, and I can only imagine how awesome it will be in the years to come.
The CCHRP blog is a welcome, glaring contrast to many of the folks who already have museums and ask, “Should I have a blog? Do I need to update my website? What if I don’t know how?”
Since I’m twenty-four, the answers are painfully obvious: yes, yes, and yes. But for many of the old codgers who run museums or historic sites, the answer may be that it’s too costly or there isn’t the staff to maintain it.
…which is absolutely ridiculous.
There’s way too much competition, not just from other attractions, but also from other types of diversions not to have a blog that gives the public a behind the scenes view of a museum. It’s not a matter of marketing, it’s part of the museum. Consider it an extra wing.
And if your blog is poorly written or designed, then why wouldn’t I assume the rest of the museum is the same way?
The Center for Civil and Human Rights doesn’t even have a museum yet, but they already have a fantastic website and blog. By making their story and discoveries public (as well as accessible, informative, and entertaining) along the way, they’ll have a whole mess of supporters and interested parties around the world before the museum even opens.
On their blog, you can listen to this podcast: a speech by CCHRP executive director Doug Shipman at the Korean American Coalition Convention. This guy knows what he’s talking about, on the internet and off.